Banner ads have been around for years. As video takes over the internet with Web 2.0 don’t be left behind. The newest form of Banner ad is the Banner Video ad. This is a banner ad that incorporates video to communicate the message. There are many ways this is done.
Relative to size and behavior there are Tower Banners that are tall banners with sizes of 120X600 or 160X600 (pixels) that have the video playing within. There are Header Banners that are short and wide with sizes of 728X90 or 468X60 that have the video with a head and shoulders view because of the height limitation. Sometimes these banners have a pop out full image where the video plays on the screen outside of the banner. Other times the banner background may be expanded so that the video plays over a known background in the pop out.
There are also Fly By banner video ads. These fly out from the left hand side of the screen and are usually about 300X250. They occupy the page for about 12 seconds. One second is to get onto the page and one second is exiting the page after 10 seconds of video message delivery.
There is a new Pak Video Banner that has just been created. This is when cosponsors are placed into a video banner for advertising efficiency. On a 2-Pak advertisers that have products that fit together like bread and butter are packaged to advertise together to leverage off of each other’s traffic. There is one cost for the banner and twice the traffic, because customers from two advertising messages are coming to see the advertiser’s products. These products are displayed on a product placement page. This gives both advertisers twice the traffic at half the cost.
To see this go to the demonstration page on http://www.AdNewsNetwork.com . Rollover the banner to activate the video. Watch the video two times. Note how the placement of the ad alternates so each advertiser gets a first position one half of the time. After you have watched the video click through on the click here button. This will take you to the samples page where you will see two product placements. Rollover either ad and the video will immediately play. Clicking on the ad will take the visitor to the advertisers website or appropriate web page, such as the secured payment page where the customer can purchase the product or service.
There are also Partial Play Banners. These banners have movement to attract the eye and receive attention prior to the video playing completely, which it does on rollover.
Banner Video ads are a really exciting opportunity that enable advertisers to better communicate their message and monetize their offerings.
WebPeople provide Online Video via spokesman, salesman, and virtual speakers to websites.
This blog will be used to discuss the technology and the benefits associated with WebPeople.
WebPeople is a division of Paradise Partners, Inc. Paradise Partners was founded in 2000.
WebPeople is the fastest growing and largest independent distributor of floating layer video in the world. With over 40 distributor locations and 25+ studio locations, Webpeople provide a tremendous level of service to its customers.
Our main film studio is in Boston. We just moved to a much larger facility to enable us to provide really special effects for our customers.
This is just the beginning. WebPeople plans to have over 100 locations by the end of 2007 and 1,000 locations worldwide by the end of 2010.
Service is the key to the success and growth of WebPeople. Professional scripts are created ensuring that the customer’s message gets across. Since customers make money with WebPeople’s service it pays for customers to do business with WebPeople and that is the reason for the quick growth.
info@webpeople.us
866-596-5733
00+1-702-617-2579 int'l
No comments:
Post a Comment